Professor John Mohin OBE has a well-earned reputation for executive leadership. He has unrivalled experience as the trouble-shooting head of core overseas subsidiary companies with a solid record of achievement. His leadership style is both inspiring and empowering, whether acting independently or as head of a team, often seizing the initiative and holding the advantage. A former colleague went as far as to state:

“John Mohin has proven himself be one on the most successful business leaders that our industry has seen, helping to transform Wedgwood over the period of his career.”
J. Russell Lovatt, January 2019.
Former Executive Director, Josiah Wedgwood & Sons Ltd.

When John was parachuted in to take command of Wedgwood Japan Ltd, it was at a time of considerable disarray caused by the sudden departure of a former colleague. John succeeded in stabilising the business, reassuring customers and employees alike by restoring good relations with the influential Japanese Store Groups, the primary source of revenue in the marketplace. He showed an in-depth understanding of the situation that he inherited and acted decisively, evaluating the market to neutralise competitive threats and made sound decisions based upon solid evidence.

As Managing Director of Waterford Wedgwood Australia, he led the expansion of the business throughout Asia Pacific by formulating a series of revenue streams to enhance sales and profit. Notably, he won the contract for the Olympic Games and gained the use of their world ranking intellectual property, including the iconic Olympic Rings which were used correctly and with great sensitivity, in international marketing.  John Mohin successfully handled the complex negotiations with the International Olympic Committee in Switzerland with all due courtesy making sure to attend to multiple considerations with patience and tenacity.

He launched Wedgwood in Russia with all the attendant risks of an emerging market coming to terms with liberalisation and an economy rushing to enter and be recognised on the world scene.

John Mohin is a Business Mentor for Commonwealth First, operating under the auspices of the Commonwealth Enterprise and Investment Council. He is a Member of the Advisory Board to the Dean of Lancashire School of Business and Enterprise and Visiting Professor at the University of Chester Business School.

As an accomplished public speaker, he has addressed several organisations, seminars and conferences. He has for example, spoken passionately for various charities and one notable occasion in East Yorkshire proved to be a sell-out event, with all proceeds channelled to Yorkshire Cancer Research.

He was conferred with a Doctorate for Services to the British Pottery Industry and was made an Honorary Fellow of Liverpool John Moores University, during the celebrations for European Capital of Culture in 2008. He is a Freeman of the City of London, Honorary Member of the City Pickwick Club and was made OBE for services to Business and Charity.


Executive Mission

In 2017 John Mohin was appointed Chairman of Graham Shapiro Design Ltd (GSD®) and has been integral to a period of exciting growth and expansion, with a series of high-profile clients added to an already impressive portfolio or world ranking brand names.

On the occasion of his appointment as Chairman, John said
“I am honoured and delighted to apply myself to GSD®, a progressive company led by a visionary and dynamic Chief Executive with a strong personal reputation for leadership and innovation in the creative industries sector. Under Graham Shapiro’s direction, we have already attained new heights of corporate endeavour, adding prestigious new clients along the way with more to come, in the foreseeable future.” 

GSD® is a well-known branding and website company led by Graham Shapiro, the eponymous Founder and Chief Executive who during the course of the past 25 years, has carved out a formidable reputation as someone who creates online and offline visual communication for some of the world's most respected companies.
Graham Shapiro said:
"I benefit from the wise counsel of John Mohin who as our Chairman, consistently proffers sound advice, particularly on business strategy. John has also enabled us to take GSD® forward whilst supporting us with clients such as the Duke of Edinburgh International Award, Rolex, Fiat Chrysler and Siemens."


Interpersonal Skills

John Mohin is essentially a commercial figure who studied at Harvard Business School and places considerable emphasis upon creating sustainable revenue streams that are brand enhancing. With the judicious allocation of resources, he is able to impart considerable skill in business development, especially in the context of building sustainable overseas markets.

He is comfortable working independently or at the head of a team, demonstrating considerable leadership with compelling evidence of the ability to empower, build and develop high performance executive teams.

As a senior executive, John Mohin has been engaged in arbitration proceedings, disciplinary hearings and acted as an expert witness at employee tribunals, taking care to become fully briefed, acting upon high-level legal advice.

John is conversant with directors’ obligations, fiduciary responsibilities and reporting requirements. He places considerable importance upon compliance and corporate governance to ensure that all legal, financial, ethical and environmental interests are met in full. He aims to bring an independent perspective to operations by seeking commercial solutions honed and practiced at the sharp end of the private sector.

Read about John's Experience



Graham Shapiro Design Ltd (GSD®)

GSD has an enviable and well deserved reputation as one of the most successful market leaders operating today in the highly innovative area of creative communication in the United Kingdom. Creating websites, mobile applications, brand and design for print, GSD has consistently delivered solid return on investment for an impressive array of clients including Clive Christian, Fiat, Liverpool Football Club, Phillips, Porsche, Samsung and the internationally acclaimed Commonwealth Scientific and Industrial Research Organisation.

GSD® CEO & Founder Graham Shapiro commented, “My vision for GSD® calls for accomplished professionals to join me in taking the company to unprecedented levels of business innovation and development.
 John Mohin OBE is a commercial figure with an innate understanding of intellectual property, gained from working with luxury brands in international markets and brings the skills we need to take the GSD® brand forward.”


Director of Corporate Affairs at Wedgwood

Returning to Wedgwood Head Office after overseas secondment, John Mohin was given a portfolio of high profile tasks including the launch of Wedgwood and Waterford Crystal in Moscow and St. Petersburg, to penetrate the Russian market. He negotiated marketing alliances with Ralph Lauren, Jasper Conran and Martha Stewart to create fashion accessories for the home. John Mohin was granted the Royal Warrant by Appointment to Her Majesty the Queen and HRH Prince Charles to advise on official gifts, many of which carried the full weight of international diplomacy. In government circles, he had direct dealings with a succession of prime minister’s notably Tony Blair and Margaret Thatcher.

“Business plans written wholly or jointly by John Mohin combined sparkling prose with commercial discipline. His inspiration was the company’s fortune, taking our traditions to reach a new generation of collector, effectively creating new international markets for Wedgwood, all both heavily inspired and well informed by heritage. This is a remarkable talent” Rt. Hon. the Lord Wedgwood of Barlaston.


Interim President of Wedgwood Japan Ltd

As President of Wedgwood Japan, John Mohin negotiated with the leading Japanese Store Groups including Mitsukoshi, Daimaru and Matsusakaya to protect and expand business, with success. This impacted to enhance trading activities in the Asia Pacific Region notably in Hong Kong, Taiwan, Korea, and Singapore.


Managing Director of Waterford Wedgwood Australia

Conceived and executed exponential business growth by extracting added value from the supply chain. This was achieved by using the existing distribution structure more effectively, expanding in Australasia to include New Zealand and the South Pacific. Planned and executed sports’ marketing programme for the Sydney Olympics, Americas Cup, Lions Tour and Adidas International. As Patron of the Wedgwood Society, embarked upon a marketing campaign designed to appeal to connoisseurs and collectors by engineering product value based upon heritage and intellectual property.


Served as Founding Trustee of the Army Cadet Force and the Archbishop of York Youth Trust. Appointed a director of Wedgwood Museum Trading Ltd to advise on the merchandising and licensing of a valuable national archive. On returning from secondment in Australia, John Mohin was appointed Chairman of the iconic Royal Flying Doctor Service of Australia, in the United Kingdom.


Officer of the Most Excellent Order of the British Empire
Fellow of the Royal Society of Arts
Fellow of the Chartered Institute of Marketing
Honorary Doctorate, Services to British Pottery Industry
Honorary Fellow of Liverpool John Moores University
Visiting Professor, Business School, University of Chester
Advisory Board, Lancashire School of Business and Enterprise
Freeman of the City of London
A Trustee of The Graham Shapiro Foundation

Public Speaking

John is an experienced public speaker and finds it rewarding to ‘tell his story’ with a view to inspiring future business leaders.

If you’re interested in talking to John about him being a guest speaker for you, send an enquiry on the contact section of this website and he will get back to you.


You can contact John direct by sending an enquiry through the form below.